ANA’s B2D 2024: A Groundbreaking Event on Brand-to-Demand Marketing

Stein IAS, in partnership with ANA Business Marketing and LinkedIn, is launching the inaugural Brand-to-Demand Conference (B2D 2024) on February 29 at LinkedIn’s NYC headquarters.

This groundbreaking conference will tackle the critical questions surrounding the brand-to-demand relationship in B2B marketing, bringing together the brightest minds to explore the most effective path to growth.

B2D 2024 is a call to action. It will be the first in a series of events and initiatives aimed at solving the challenges and the unlocking the opportunity of effective brand-to-demand marketing.

The conference will focus on the latest thinking, real-world approaches and best practices around building brand, driving demand and bridging the gap between both. Attendees will hear from expert practitioners and thought leaders who will frameworks and case examples to help marketers achieve the impact that's realizable when brand and demand converge.

This ANA event is particularly significant as it is presented by two industry leaders:

Stein IAS, the leading brand-to-demand agency for B2B enterprises worldwide, has been named ANA B2B Agency of the Year 11 out of the past 13 years (most recently in 2023) and won the prestigious WARC Award for Effectiveness (gold) two consecutive years.  LinkedIn, the world's largest professional network, has been a driving force in B2B marketing. LinkedIn's involvement in B2D 2024 underscores the importance of this event for the B2B community.

For more information about B2D 2024, including the full agenda, please visit B2B Brand-to-Demand Conference (In-Person Only) | 1-Day Conferences | ANA.